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PeoplesFinancials is officially launched

PeoplesFinancials Foundation Press Release: Tuesday, December 3rd 2013

Foundation aims to make capital markets work for everyone

Geneva – 3 December 2013 – The co-founders of PeoplesFinancials, Michael Heijmeijer, Chairman and CEO of cfinancials.com, and Markus Ferber, Member of the European Parliament in charge of product risk for the European Union, today announced the official launch of the PeoplesFinancials foundation. The foundation aims to reduce the imbalance of power between the financial industry and the general public by enabling the people to understand and manage financial product risk. By giving individual investors free access to a unique product security database, allowing them to search and be alerted to objective information on products and trends; and by providing continuous news as well as additional occasional, in-depth educational conferences, the foundation will reveal all on the full universe of financial products.

PeoplesFinancials will establish greater awareness and a better understanding of the risk of financial products among the public, enabling them to invest with more confidence and consideration, commented Markus Ferber MEP. This, in turn, will contribute to greater financial and social stability, which continues to be a priority for the European Union.

Michael Heijmeijer added For a long time now, I’ve had a vision of a world where financial products are treated as a mere commodity by all. By contributing my company’s unique technology, the TIPER℠ product security index, with our sophisticated search engine and data-mining capabilities, I am looking forward to seeing this dream be realized.

The PeoplesFinancials foundation brings together the latest  information technology, a global take on capital markets, and a product-security information system, and combines them with the vision of its founders, the will of the authorities to change the existing system, and the desire of the people to take back control over their investments. As such, it is set to become a reference in product risk information for people all over the world.


About PeoplesFinancials

Founded in 2013 by Michael Heijmeijer, Chairman and CEO of cfiancials.com, and Markus Ferber, Member of the European Parliament in charge of product risk for the European Union, the PeoplesFinancials foundation is a non-profit organization registered in Geneva, Switzerland. By providing a worldwide, comprehensive platform for the assessment of product risk, PeoplesFinancials seeks to empower ordinary people to invest with confidence and security, and to foster social and economic stability. For more information, visit www.peoplesfinancials.org.


Media contacts:

Michael Heijmeijer
+41 84 884 81 81
Email

Markus Ferber
+41 84 884 81 81
Email